Ohio Games
When it comes to designing branding for an Ohio sports event, there are a few things to consider to make sure the design is effective and resonates with the audience. Here are some tips:
Incorporate Ohio's state symbols: Ohio has several state symbols that can be incorporated into the branding design to give it a unique and memorable identity. For example, the state bird is the cardinal, the state flower is the red carnation, the state tree is the buckeye tree, in this branding i used the map and contour lines of ohio.
Use the colors of the Ohio flag: The Ohio state flag features a blue background with a red circle in the middle and a white border. Incorporating these colors into the branding design can help establish a connection to Ohio and make the design feel more local.
Highlight the sport: Depending on the specific sport being featured in the event, the branding design should incorporate imagery and elements that are specific to that sport. For example, if the event is a football game, the design could incorporate footballs, helmets, or goalposts.
Use bold and dynamic typography: The typography used in the branding design should be bold and dynamic to convey a sense of energy and excitement. The font should be legible and easy to read from a distance.
Incorporate a tagline: A catchy tagline can help reinforce the branding and create a memorable association with the event. The tagline should be short, memorable, and relevant to the event.
Overall, the branding design should be visually appealing, easy to recognize, and effectively communicate the event's message and purpose. By incorporating Ohio's symbols, colors, and the specific sport being featured, the branding design can create a strong connection with the audience and make the event more memorable.
